A WordPress website in Pakistan costs between PKR 35,000 and PKR 80,000 for a basic five-page business site in 2026. Custom business websites run PKR 80,000–200,000, WooCommerce stores start around PKR 125,000, and large custom builds exceed PKR 500,000. On top of the build, plan PKR 15,000–70,000 per year for hosting, domain, plugin licences and maintenance.
How much does a WordPress website cost in Pakistan in 2026?
Here is what each price tier actually delivers:
| Tier | Price (PKR) | What you get | What you don’t |
| Template landing page | 15,000 – 35,000 | One page, stock theme, contact form, basic mobile check | Custom design, SEO setup, speed work |
| Basic business site | 35,000 – 80,000 | 5 pages, licensed theme, light customisation, contact form, basic on-page SEO | Bespoke design, schema, content writing |
| Custom business site | 80,000 – 200,000 | 10–20 pages, custom design, speed optimisation, schema, GA4 and Search Console, staging | Complex integrations, commerce |
| WooCommerce store | 125,000 – 350,000 | Product catalogue, cart, local payment gateways, shipping rules, order management | Multi-vendor, custom ERP integration |
| Custom / enterprise | 300,000 – 1,500,000+ | Custom functionality, API integrations, headless front end, load testing | — |
These figures are WordPress-specific. If you are comparing across platforms — Wix, Webflow, Shopify, custom code — our broader guide to website design cost in Pakistan covers those too.
International agencies quote the same WordPress work at $800–$60,000. For a scoped price against your actual page count rather than a range, our WordPress development services page explains how we quote.
“Two quotes for ‘a WordPress website’ can differ by 10× and both be honest. They are describing completely different products. The job is to find out which product you’re being sold.”
— Superio Tech project team
What actually drives the price up or down?
- Custom design vs template. A licensed theme lightly customised is fast and cheap. A Figma design built to your brand adds PKR 80,000–300,000 but changes how the business is perceived — and usually converts better.
- Number of pages. Three to five pages is the base. Every additional 10 pages plus a blog adds roughly PKR 50,000–150,000 once you include content and templates.
- Integrations. WhatsApp chat and Google Maps are cheap. A payment gateway (JazzCash, Easypaisa, HBL Pay, Stripe) adds PKR 50,000–150,000. User accounts, dashboards or an external API push the project into a different tier entirely.
- Content. If you supply the text and images, you save real money. If the agency writes it, add PKR 3,000–8,000 per page for SEO-written copy. Content priced this way should include keyword research — copy written without it is just words on a page.
- Speed and technical SEO. Core Web Vitals work, image compression, schema markup and CDN setup add PKR 30,000–80,000. This is also what determines your AI search visibility, which matters more every quarter.
- Timeline. A two-week deadline costs more than a comfortable six-week one. Rush fees are normal.
- Who builds it. A skilled freelancer, a three-person studio and a 30-person agency price differently because they carry different overheads and offer different guarantees.
Where does your money actually go?
The split surprises people. Design is visible so clients assume it dominates, but development — templates, responsive behaviour, forms, integrations, testing across devices — is the largest single line on almost every project.
The two lines businesses try to cut are testing and SEO setup. Both are false savings. Skipping QA means finding bugs through customer complaints. Skipping SEO setup means paying to retrofit schema, redirects and analytics later at a higher price. And skipping maintenance entirely means paying for a rebuild in eighteen months.
What are the ongoing costs after launch?
This is the section most price guides leave out, and it is the one that causes disputes six months in.
| Item | Annual cost (PKR) | Notes |
| Domain (.com) | 3,000 – 5,000 | .pk domains priced separately |
| Shared hosting | 8,000 – 20,000 | Fine for brochure sites only |
| Managed / cloud hosting | 25,000 – 60,000 | Recommended for stores and high traffic |
| SSL certificate | 0 – 15,000 | Free via Let’s Encrypt on most hosts |
| Premium plugin licences | 15,000 – 60,000 | Forms, SEO, security, backups, page builder |
| Maintenance retainer | 24,000 – 120,000 | Updates, backups, monitoring, small fixes |
| Content and SEO | 30,000 – 300,000 | Optional, but this is what generates traffic |
A realistic rule: budget 15–20% of your build cost per year to keep the site healthy. Our website maintenance packages are structured around that figure.
The last line deserves its own note. A website that nobody finds is an expensive brochure. If you are planning to invest in rankings alongside the build, our breakdown of SEO cost in Pakistan explains what each monthly tier actually buys.
Is WordPress free?
The WordPress software itself is free and open source, downloadable from WordPress.org. What you pay for is everything around it: hosting, a domain, premium theme or plugin licences where needed, and the development work.
This is why “WordPress is free” and “a WordPress website costs PKR 150,000” are both true statements. The platform costs nothing; building a professional site on it does.
Is a cheap website in Pakistan ever a good idea?
Sometimes — if you know exactly what you are buying. A PKR 25,000 template site is a reasonable way for a new business to get online quickly and test demand. That is a legitimate use case.
It becomes a bad decision when the low price hides these red flags:
- Nulled or pirated premium themes. These frequently ship with injected code. They are the most common source of hacked sites we are called in to clean.
- No hosting or domain in your name. If the developer registers everything under their own account, you do not own your website. This is the single most damaging item on the list.
- No staging site. Changes go live untested, directly on your production site.
- No written scope. “We’ll make it nice” is not a deliverable. Revisions become endless arguments.
- No post-launch support. The developer disappears the day the invoice clears.
- No analytics setup. You launch blind and cannot prove whether the site works.
If any three of those apply, you are not buying a cheap website — you are buying a rebuild. A proper WordPress build costs more upfront and less over three years.
“The cheapest website is rarely the one with the smallest invoice. It’s the one you don’t have to rebuild in eighteen months.”
— Superio Tech
What does an e-commerce website cost in Pakistan?
Online stores sit in their own bracket because there is far more to build and far more to test.
| Store type | Price (PKR) | Typical scope |
| Basic WooCommerce store | 80,000 – 150,000 | Up to 50 products, one gateway, COD, simple shipping |
| Standard store | 150,000 – 350,000 | 100–500 products, multiple gateways, filters, custom checkout |
| Advanced / multi-vendor | 350,000 – 1,000,000+ | Vendor accounts, inventory sync, ERP or POS integration |
Payment gateway integration is the line item clients underestimate most. Local gateways each have their own onboarding, documentation and testing cycle.
Our e-commerce development team handles WooCommerce builds, and if you would rather avoid managing hosting and security yourself, Shopify store development is the alternative worth pricing alongside it.
How should you structure payments?
Milestone payments protect both sides. A standard structure:
- 30% on kickoff — covers discovery and design start
- 30% on design approval — before development begins
- 30% on staging handover — you review the full site before it goes live
- 10% on launch — after final QA and handover of all credentials
Avoid 100% upfront, and be equally cautious of an agency willing to build everything for nothing upfront — it usually means the work is being rushed or subcontracted cheaply.
Always get in writing: deliverables, page count, revision rounds, timeline, who supplies content, what happens after launch, and confirmation that hosting and domain are registered in your name.
How to get an accurate quote (and compare quotes fairly)
Send every agency the same brief containing:
- Your business, your audience, and what the site must achieve
- Approximate page list
- Two or three reference websites you like, and why
- Whether you are supplying content and images
- Required integrations (payments, CRM, WhatsApp, booking)
- Your deadline and budget range
Then compare quotes on scope, not on the headline number. A PKR 60,000 quote and a PKR 180,000 quote are only comparable once you know what is in each.
One question worth adding to your brief: what does the agency do about local visibility? A business site that does not appear in Google Maps for your area is leaving the easiest traffic on the table. Our guide to local SEO covers what should be configured at launch.
How Superio Tech prices projects
We quote fixed prices against a written scope — no hourly surprises. Every build includes hosting and domain registered in your name, a staging environment, licensed themes and plugins, speed optimisation, schema markup, and GA4 plus Search Console configured before launch. We work with businesses across Karachi, Lahore, Islamabad and internationally from our base in Gulshan-e-Iqbal. Full details on our WordPress development services page.
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